Bring Sexy Back to Cereal

General Mills wanted to bring sexy back to cereal with their Hello, Cereal Lovers campaign at the New York Food & Wine Festival. Challenging us to come up with an idea to bring old and new cereal lovers together, we came up with a pop art theme that was such a huge hit the client went back to their traditional agency and had them update their creative to match what we were doing going forward. We also partnered with the Rebel Chef Justin Warner to create cereal inspired cocktails and food for everyone to enjoy.

CW \\ Connor Hudson
AD \\ Joe Wangler

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Casey's \\ Wakey Wakey Casey's \\ Boatload of Freedom Casey's \\ Casey's FTW Illinois Lottery EGO EGO Z6 Ace Hardware \\ The Home Convenience Store Ace Hardware \\ Shoulda Gone to Ace Woolite Stetson Nature Valley United Airlines JetBlue JetBlue x USC General Mills Lysol \\ Healthy Habits Lysol \\ Disaster Relief Honey Nut Cheerios Keurig Amopé Insoles Wells Fargo x Soldiers to Summits Vienna Ritz Crackerfuls Audible

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