myideabook
Joe Wangler \\ CD | ART
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Go Someplace

Audible is a destination on the web and tablet for the widest selection of digital audiobooks available for download. The problem is you can't really read a book while you are walking or driving. To target book lovers on the go, we created a campaign that shows you can still enjoy a great novel and get lost in it anywhere you go. Spec

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Off To See The Wizard

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Pure Imagination

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Follow Me Down

 
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Audible App Plug-in
Augmented reality technology allows listeners to be emerged in the story wherever they are listening. Objects and characters begin to appear in the space they are in.

 
 
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Go Someplace Experience
Inspired by the Oliver Twist Festival in London... imagine walking down Michigan Ave and all of a sudden you enter the story of a book available on Audible. Facades change and actors begin to appear and engage, while the story is being narrated throughout in complete immersive theater.

 

CW \\ Mitch Mitcham
AD \\ Joe Wangler